Want to increase your sales and build loyalty in your local community? In the era of trending topics, it’s easy: connect with your audience and they’ll make sure your smoothies go viral.
At Life Smoothies we want to help you and in today’s post we bring you a number of tips and tools to achieve this. Want your business to be a trending topic? Then take note!
How to connect with your audience
One of the most important factors in increasing your sales is connecting with your audience. Get to know your audience and build a close and trusting relationship with them. As if you were friends, that’s the key!
This may seem a difficult task at first, but don’t panic! It’s easier than you think. At Life Smoothies we give you all the ingredients you need and tell you how to use them to get the best out of them. Follow these tips and you’ll be ready to make your smoothies go viral!
Partner with local complementary businesses
This is one of the most effective strategies because you will achieve greater visibility with little effort. It is important that you look for businesses that you share a target audience with and that complement your service.
For example, you can make an agreement with the gym in your area to put up posters advertising the smoothies in your store. You can even ask trainers to recommend your smoothies as a post-workout snack: a healthy, tasty product that will recharge your batteries!
Support community activities and participate in local events
If there is one thing that unites a community, it is solidarity and events. These are shared experiences, which help to create a very strong bond between participants. And why not make your smoothies a part of that moment? This is a very important opportunity that you cannot miss!
On the one hand, because it is the perfect showcase to make your products known to a very wide audience. This way, you will be able to increase the visibility of your smoothies and increase your sales quickly and easily.
On the other hand, and even more importantly, you will improve your image, making your potential customers more loyal. Customers will associate your products with great values, such as community and interest in the common good, and so gain their trust and respect, which are vital to establishing a customer-seller relationship.
Social media: the best way to make yourself known
Social media is undoubtedly one of the best tools to advertise a product nowadays. Not only because it opens the door to reach an almost infinite audience, but also because it allows you to be in touch with them 24/7.
If we bear in mind that your potential customer spends a large amount of their day on these platforms, your plan of action is obvious, isn’t it? Attract their attention at different times of the day with your posts and then you will always be present in their life. A photo at breakfast, a boomerang at lunch or a story in the afternoon… their mouth will be watering!
And then what? Then it’s your turn to get the fruit and blender ready because your customers will be running to your place to enjoy one of your delicious and refreshing smoothies. Simple but effective!
Marketing in your store: your best ally to boost sales!
Thanks to our experience over all these years, at Life Smoothies we are convinced that in-store marketing actions are your best tool to increase your sales. Think about it: a customer who is very thirsty comes to your place and is thinking about what to order. What better time to suggest your smoothies?
That’s why at Life Smoothies we don’t just give you the fruits and vegetables to make your drinks, we do much more. We give you, free of charge and exclusively for you, a number of tools that will help you sell your smoothies to the end consumer:
- Table talker menus in high definition to place on your tables
- Counter menu cards with all the information about the different combinations of smoothies
- An attractive “sold here” poster to catch the eye of potential customers.
As you can see, you have all the necessary tools at your fingertips to increase your sales and profits from the very first moment! Now all that remains is to start using them and make your smoothies go viral in your community.
Which one will you do first? Tell us in the comments!